What we do

Disruptive strategy design is about helping organisations to develop strategies that take advantage of significant disruptive trends in the industries or ecosystems in which they participate. We help our clients to defend against insurgent disruptors coming into the market or to create disruption in their own right in order to develop new sources of competitive advantage. Our approach applies a set of proprietary methodologies that will help you to fundamentally alter your positioning in the marketplace.

Demand side go-to-market strategies are designed to help organisations get to market quickly by engaging customers in new ways and identifying new channel opportunities that build compelling new value propositions in the marketplace to create enduring competitive advantage.

If your organisation seeks growth in new geographic domains, new markets, new channels or into adjacent market spaces, our approach to market entry strategy will help you to discover how to get to the market quickly, how to win, how to focus your limited resources in the right places and how to offset competitive challenges. We will help you to get to market quickly and efficiently with new services, products or business models.

Channel strategy is about helping an organisation to identify the best channels to market by developing a defensible multi-channel mix that demonstrates your value to your customers. We will help you create a channel strategy that helps you get to market quickly and efficiently in a way that optimises your long term value.

Business today is increasingly networked and requires partner organisations to work very closely together to get to market. Well managed alliances are a key part of what makes the best organisations successful. Our alliance strategy approach will help you to work with your partners efficiently, align each organisation to a common strategy, measure and manage performance and identify the key constraints that could prevent your mutual success.

Whether it be at the firm level (identifying which businesses should be in your broader business portfolio) or at the product level (to identify the appropriate portfolio of products and services to take to market), the Insurgence portfolio design and management methodology is designed to help you balance the maturity of your offerings such that your overall positioning in the market is optimised.

Our approach to operational strategy will help you link supply-side resources to demand-side realities in the market and help you make sure that your supply chain, distribution and internal operations are optimised to the opportunities that you face in the market place.

We help our clients to develop innovation strategies that are designed to accelerate growth and performance with a particular focus on business model and customer innovation. Our innovation taxonomy will help you identify where and how to apply the right innovation techniques and how to engage and mobilise your organisation through the innovation lifecycle.

While you focus your innovation efforts on incremental product innovation your competitors are developing fundamentally new business models designed to put you out of business. The Insurgence team are experts in helping our clients to design and implement new business models. We apply decades of experience alongside robust methodologies to help you fundamentally alter your competitive position.

Customer Innovation is about innovating the interfaces between the company and the customer (or stakeholder), discovering your customer’s hierarchy of needs along each stage of their journey and finding new ways to co-create mutual value. Insurgence helps its clients to discover new sources of value by helping them look at their business from the outside-in.

Co-Creation is fundamentally about opening up the boundaries of the organisation to bring the customer and other stakeholders into the value creation process. In doing so you are able to create a much tighter link to the needs and wants of your customer but at the same time develop an opportunity to create new sources of mutual value. Our methodology will help you discover ways to leverage the capabilities and capacity of multiple stakeholders to help you achieve your vision and goals.

Getting to market quickly with new products is one of the keys to success for most organisations. The Insurgence approach to product development acceleration will help you identify new product opportunities, pilot these quickly in the market and get to market with new products and services at a rate much faster than your competition.

We work with leaders to help them adapt to disruptive change by developing a highly flexible and agile approach to leadership. This approach addresses demand side changes in the marketplace, intergenerational change, new leadership styles and the modern challenges that most leaders face in the face of disruptive change. Our highly practical approach to leadership coaching is designed to help leaders to evolve.

Strategy execution is difficult. At the best of times 3 in 10 organisations successfully execute their strategies. Our approach to helping leaders execute strategy helps leaders unlock the key human and organisational constraints preventing your strategy from reaching fruition.

Embedded assumptions are the silent killer for strategy execution and innovation. Every leader has a set of embedded assumptions that are fundamental to their understanding of how that organisation operates in the market. These assumptions are often invisible to the majority of people in the organisation, including the Board and the Executive. Over time these assumptions lose their validity and can become significant constraints to performance and survival. We help leaders to uncover and challenge those embedded assumptions and, when required, forge a new set of assumptions that open up new opportunities for growth.

Each year we run dozens of Board planning workshops with clients around the world, typically focused on helping our clients to develop and implement strategy, strategic planning, and innovation. Our approach combines expert facilitation and insight helping Boards to address their most pressing strategy issues, particularly how to address and/or initiate disruption and transformational change.

The “Strategic Planning Offsite” is the hub of most strategy exercises for all firms. Each year we work with clients to deliver dozens of planning offsites in various formats from ½ day to full-week sessions. Since the pandemic, we have honed our skills in delivering virtual workshops and hybrid live/virtual sessions using tools such as Mural to provide a highly engaging experience for our clients. As with all of our work we bring a powerful combination of facilitation and deep insights to the table to help you achieve your goals.

The Insurgence team is often asked to speak about innovation at conferences and seminars. We will bring a fresh perspective to your event that will leave your delegates with significant takeaway value. We would be happy to discuss with you how we can bring our insights to your conference.